Sable
Wordmark · Lookbook · Print detailsFashion & tailoring
- Logo type
- Serif wordmark & monogram
- Applications
- Seasonal lookbook, appointment cards & garment labels
Character in the cut.
An identity for contemporary tailoring, expressed through sharp letterforms, a spare monogram and a closely considered relationship between image and white space.
Black-and-white photography sets the tone of the lookbook. The printed pieces retain the same restraint, with the monogram becoming a tactile impression rather than an added ornament.
A closer look
The identity in use.
Charcoal, chalk and natural stock keep the focus on the cut, the material and the details. A clear editorial grid gives each image room.
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- Wordmark
- SB monogram
- Seasonal lookbook
- Appointment cards
- Woven label direction